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COVER STORY

Chris Crain Customs Brings Vehicle Customization to Conway

Chris Crain Customs specializes in customizations, catering to a diverse range of client needs. It offers tinting services, as well as wraps and graphics, for automotive, residential, and commercial customers.

In the heart of the redeveloping Markham District, Chris Crain Customs has established itself as a primary destination for vehicle personalization and preservation. Located at 1061 Markham St., the business serves as a specialized detail and accessory shop, providing a range of aesthetic and protective services to automotive, residential, and commercial clients throughout Conway and the surrounding communities.

The operation focuses specifically on customization, catering to a diverse range of client needs. While the business is part of the broader Chris Crain Enterprises organization, its services are available to all vehicle owners, regardless of where a car or truck was originally purchased. This inclusive approach is central to the mission of helping owners transform a standard vehicle into one that reflects their personal preferences and lifestyle.

At the core of the mission is the concept of tailoring a vehicle to a driver’s specific vision. General Manager Brett Berry emphasizes that the goal is to bridge the gap between a factory-standard vehicle and a personalized machine.


FOCUS

Downtown Momentum

Downtown Conway is evolving into one of the city’s most dynamic districts for business, employment, and urban living.


EXECUTIVE Q&A WITH BIG BAD BREAKFAST’S BEN BRAINARD

Why Conway

What drew Big Bad Breakfast to Conway, and what the brand saw in the market.

Big Bad Breakfast’s arrival in Conway marks another step in the brand’s Arkansas expansion. Market partner Ben Brainard, who leads operations in the state, emphasizes a model rooted in quality, flexibility, and responsiveness to local demand. In this Q&A, Brainard shares insights into guest experience, kitchen standards, and why Conway represents an important market for the brand’s continued growth.


WHAT’S THAT GONNA BE, PRESENTED BY FIRST COMMUNITY BANK

The Village at Hendrix Welcomes a New Restaurant Concept

An elevated comfort-food concept is preparing to join one of Conway’s coveted mixed-use developments.

First Community Bank’s Things to Know about Roost & Tap Kitchen:


TOP HOMES, PRESENTED BY FIRST SECURITY BANK

Local Housing Market Brief with First Security Bank

“Lower interest rates, stabilizing home prices, and steady inventory helped the Arkansas housing market have a strong 2025. Arkansas homebuyers should continue to see lower interest rates, modest price increases, and inventory remaining at stable levels in 2026. New home construction should stay on pace with 2025 totals.

Home prices, overall, are expected to increase in 2026, 3%-6%, on average. Central Arkansas home sales are forecast to be slightly better in 2026 than in 2025.”

Mike Milner, Mortgage Director and Senior Vice President at First Security Bank

This Mayflower home at 128 Valley Ranch Drive was the No. 3 home sold in Faulkner County in December, selling for $725,000 and $188.46 per SF. The 3,847 SF home boasts 5 beds and 3 full baths.

The top home sold in Faulkner County in December was a $1.2 million residence in Conway. The home on Janan Court sold for $178.57 per square foot. The 6,720-square-foot home boasts five bedrooms, four full bathrooms, and two half-baths, and is located on approximately 0.92 acres.


ECONOMY AT A GLANCE, PRESENTED BY ARVEST BANK

Local Economy Brief with Arvest Bank

As we examine the latest economic indicators for December 2025, it is clear that Conway is not just maintaining its status — it is thriving.

●   A Leading Labor Market: While the national unemployment rate sits at 4.4%, Conway and Faulkner County continue to demonstrate remarkable resilience with a steady 3.8% unemployment rate. This confirms that our local workforce remains highly competitive and engaged.

●   Momentum in Consumer Spending: Our local economy saw significant activity as we closed out the year. Total sales in Conway reached $2.298 billion, a 2.03% increase over 2024.

●   A Thriving Hospitality Sector: Perhaps the most telling sign of our community’s vitality is the growth in restaurant sales, which jumped 4.75% to over $315 million for the year. While hotel receipts saw a marginal dip of 0.35%, the broader trend for Faulkner County — exceeding $3.1 billion in total sales — is overwhelmingly positive.

-Patrick Lewis, Community Bank President at Arvest Bank

Recent data showed limited movement across key sectors to close out the year.


THE LADDER

Businesses and organizations announced promotions, hires, and professional recognition to close out the year.

Among this month’s news, Conway Corp Chief Marketing Officer Crystal Kemp was named one of Cablefax’s 2025 Most Powerful Women and honored with the publication’s Mentor of the Year award.

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